Rian Urena is Vice President Community Manager at J.P. Morgan Chase, where he focuses on strengthening community relationships and driving local engagement initiatives. With a background in retail banking and leadership, he previously held multiple roles at UFCU, including Assistant Branch Manager, where he led branch operations and team development. Rian brings a well-rounded skill set spanning customer experience, learning and development, and marketing, complemented by his work as a Digital Marketing Consultant and his role on the Board of Directors for The Austin Chapter of Credit Unions. Known for his people-first approach, he is passionate about building strong communities and developing high-performing teams.