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Jamie
Labov
Executive Creative Director, Global Brand Strategy
Sotheby's International Realty
Jamie Labov is an award-winning CMO who has generated $6.7B+ in campaign results by transforming creative from cost center to strategic profit driver. She drove OPI’s 150% recession-proof growth leading to $1B acquisition, eliminated STARZ’s external agency dependency while scaling billion-dollar franchises like POWER (1.6B viewing hours), and co-founded FFM Studio (scaled to $3M with 90% client retention, partnering with Netflix/HBO). At Sotheby’s Global Brand Studio, she has led luxury digital transformation including the record-breaking $363.2M virtual auction. Selected for Yale’s elite LEAP executive program, Jamie brings proven systematic frameworks matched with human-centered leadership that turn creative strategy into measurable business outcomes.
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15 April 2026 12:15 - 12:45
The $6.7B Framework: The Hidden Growth Assets inside Every Company
Every growth leader in this room is under pressure to grow efficiently. Most are overlooking their hidden growth lever available to them — the one thing about their company that no competitor can copy and no algorithm can replicate. Drawing from $6.7B in global campaign results across beauty, entertainment and luxury Jamie Labov shows how one repeatable method unlocks the growth that’s already sitting inside your organization — without additional budget and without starting from scratch