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Taylah
Stapleton
Vice President, Marketing
Roc Partners
Taylah Stapleton is Vice President, Marketing at Roc Partners, where she leads marketing function, driving strategy and execution across the business. With more than seven yearsā€™ experience in financial services marketing, Taylah has built her career turning complex products and business challenges into clear, compelling campaigns that connect strategy, creativity, and commercial purpose.
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28 October 2026 11:30 - 12:00
The thinking behind the big idea: Where strategy meets creativity
The strongest marketing ideas donā€™t begin with creativity alone. They begin with a clear understanding of the business challenge and the product itself. Drawing on the realities of marketing complex financial products, this keynote goes behind the big idea to explore how strategic insight becomes a compelling creative concept, built to work across channels and drive meaningful business impact.