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Jill
Hankee
Director & Head, B2B Marketing, BMO Capital Markets
BMO Financial Group
Jill Hankee leads B2B marketing for BMO Capital Markets, where she builds brand and client experience while embedding sustainable, scalable marketing processes across the business. Jill is known for pairing creative brand-building with financial rigor, partnering closely with senior finance leaders to translate marketing strategy into measurable ROI and P&L impact. Based in Chicago, Jill brings over two decades of marketing and brand leadership experience, including earlier roles at BMO Capital Markets and LaSalle Bank/ABN AMRO, to her work driving commercial marketing strategy at one of North America's largest financial institutions.
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18 November 2025 11:15 - 12:00
Roundtable discussions | The CMO landscape: Redefining leadership with purpose
This is where the honest discussions happen. In this interactive session, five focused roundtables will run concurrently - each tackling a core tension facing modern marketing leaders. Choose the conversation most relevant to your current priorities and join a small group of peers for a candid, solution-oriented exchange. Discussion themes include: - Revenue architecture: How marketing actually drives profit, not just pipeline - The political CMO: Navigating power, pressure and boardroom expectations - AI in production: Where it’s driving real performance today - Deconstructing the marketing machine: Cutting through complexity to move faster - Growth without signals: Competing in a low-data, high-expectation world