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Adam
Azor
EVP, Global Marketing
Sportradar
Adam is the Executive Vice President, Global Marketing for Sportradar, the world’s leading sports technology company (NASDAQ: SRAD) and is responsible for the management of the global marketing team. Prior to joining Sportradar in 2018, he held senior marketing and leadership roles for leading marketing agencies such as CSM, BMB and Jack Morton. Adam has led campaigns and marketing strategy for several global brands including Microsoft, Molson Coors, LinkedIn, Qualcomm, Eaton Power, Sony, Universal Pictures, Nintendo and Coca Cola. He’s had a diverse marketing career having worked across a range of disciplines from advertising and digital through to events and product marketing, across both B2C and B2B businesses. Adam holds a Bachelor of Arts degree in Public Relations and Marketing from the University of Lincoln and has been a Fellow of the Charted Institute of Marketing (CiM) since 2020.
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04 December 2024 14:00 - 14:45
Roundtable discussions | CMO unplugged: Airing challenges, finding solutions
Join your fellow CMOs to share challenges and collaboratively seek innovative solutions. This dynamic roundtable will enable you to gain valuable insights, practical strategies, and actionable solutions from your peers who have navigated similar challenges. Together, explore the uncharted territories of marketing leadership, addressing concerns head-on and uncovering the keys to success in an ever-evolving landscape. Discussion topics: - Mastering strategic planning: Navigating the marketing landscape with Christopher Wilson, Experian - Marketing leadership in the AI era: Guiding your team through transformation with Adam Azor, Sportradar - Beyond the funnel: Exploring innovative approaches to growth marketing with Manoj Raisinghani, Hitachi Vantara - Measuring what matters, demonstrating the value of marketing efforts with Josephine Guckian, HKA - Navigating the AI-driven future of GTM with Philippe Ruttens, Tyk
04 December 2024 16:15 - 17:00
CMO Alliance x Dragon’s Den: Pitch your Problems, get expert solutions
Join us at CMO Alliance's very own Dragon's Den. This interactive session is designed to tackle your most pressing marketing challenges. Throughout the day, you will submit your biggest issues and burning questions via a QR code, and before the final session, you’ll vote on the top challenges to address. In the 'Den', we’ll dive into the top-voted issues. Attendees will have 5 minutes to discuss potential solutions in an open forum. Following this, our expert panel will share their insights and recommend their solutions. This dynamic, interactive format ensures that your voice is heard and that you leave with actionable strategies to overcome your toughest marketing hurdles. Don’t miss this opportunity to collaborate, innovate, and solve problems together.