Neil Dowling is a distinguished Global Marketing leader with over 20 years of experience in the Professional Services and Technology sectors. With a proven track record in creating and leading Global Integrated Marketing teams, Neil specializes in developing strategies that deliver tangible impact and ROI. Neil’s expertise spans several critical areas, including Global Marketing Strategy, where he excels in crafting comprehensive approaches that align marketing efforts with broader business goals on a global scale. He is also adept at balancing brand awareness and demand generation, ensuring that marketing initiatives not only enhance brand visibility but also drive measurable commercial results. Neil is committed to fostering collaboration across diverse markets, enabling his teams to execute effectively and deliver outstanding outcomes. His leadership is especially evident during challenging times, where his approach to Challenger Marketing—embracing innovation and defying the status quo—helps organizations navigate complexities and emerge stronger. Currently serving as the Chief Marketing Officer and Global Alliances Lead for Rightpoint, a Genpact company, Neil is responsible for steering global integrated marketing and alliances efforts to meet the growth targets of both Rightpoint and Genpact. His work continues to be a testament to the power of strategic marketing leadership in driving business success.