The Marketing Ops team you’re running today won’t survive the next 12 months. AI and automation aren’t just making us faster, they’re reshaping the org chart, rewriting the skills that matter, and putting pipeline ownership squarely in our hands. The days of ticket queues and incremental optimizations are over. In this talk, I’ll show you how to dismantle the service-center model, run rapid-fire experiments that ship weekly, and turn MOPs into the most strategic and dangerous team in the building. If you’re not ready to move this fast, someone else will.