Loralee Shoffner is Vice President of Marketing and Operations at Next Day Access, a franchisor with locations across the United States and Canada specializing in accessibility and mobility solutions. She leads marketing, operations, and franchisee enablement for the brand, bridging customer experience with operational excellence to deliver measurable brand impact. Loralee brings a strong background in digital marketing, operations, and web development, with experience spanning agency, media, and both small and large-scale businesses. She is passionate about aligning technology, processes, and people to create consistent customer experiences that foster trust and drive growth. Fun fact: when she’s not building systems for business growth, Loralee is usually out hiking, backpacking, or reading a good book.