In this session, four unique discussions will take place concurrently, allowing you to find the table that addresses your most pressing challenges or opportunities as a marketing leader. Each table will be facilitated by an industry expert, providing an opportunity to engage in meaningful conversations, share insights, and network with fellow CMOs. Roundtable topics: - High Impact Storytelling: How do you measure performance? - Implementing CI into your marketing strategy - Balancing long-term brand building with short-term revenue pressure - Rebuilding trust, influence, and cross-functional collaboration across the C-suite