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Pierre
Hiller
Senior Director, Global Competitive Intelligence
Veeam Software
Pierre leads the strategy and development of Veeam’s Competitive Intelligence function, helping the company win more than $700M in competitive opportunities annually. He delivers actionable competitive intelligence to over 4,000 Veeam employees and 3,500 partners, enabling Sales, System Engineers, and partners to differentiate Veeam at both the business and technical levels through internal, partner, and customer briefings. Pierre works closely with Marketing to strengthen Veeam’s messaging by emphasizing key differentiators and creating customer-facing content, while supporting Product Management with competitive analysis, product comparisons, and insight into industry trends. He also educates Go-to-Market and Channel teams on how to differentiate Veeam’s programs. In addition, Pierre advises executives on market opportunities and threats, delivering clear recommendations through competitive briefings. He personally leads competitive intelligence efforts across more than five major competitors, spanning research, analysis, and ongoing intelligence management.
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14 April 2026 14:15 - 15:00
Interactive roundtable discussions
In this session, four unique discussions will take place concurrently, allowing you to find the table that addresses your most pressing challenges or opportunities as a marketing leader. Each table will be facilitated by an industry expert, providing an opportunity to engage in meaningful conversations, share insights, and network with fellow CMOs. Roundtable topics: - Strengthening CMO–CFO alignment on budgets, ROI, and value creation - Integrating AI without creating chaos, confusion, or skill gaps - Balancing long-term brand building with short-term revenue pressure - Rebuilding trust, influence, and cross-functional collaboration across the C-suite