Ben is a growth marketing and product leader currently serving as the Director of Growth & Web Marketing at PagerDuty. Specializing in product-led growth (PLG) and user acquisition, he actively champions the shift to AI-enabled marketing workflows and Generative Engine Optimization (GEO) to capture emerging digital buying behaviors. Drawing on extensive leadership experience across high-growth B2B SaaS companies and large-scale global enterprises, Benjamin has a proven track record of aligning Marketing, Product, and Sales teams around rigorous experimentation and shared growth KPIs. He excels at building scalable, cross-functional growth engines that drive top-of-funnel acquisition, optimize ROI, and deliver sustained revenue expansion for both commercial and enterprise segments.