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August 21, 2025
The Westin Copley Place
10 Huntington Avenue
Boston

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What's on
August 21
August 21
August 21
08:30
Networking & exhibition
Registration and networking breakfast
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09:00
Main stage
Chairperson opening remarks
David Reich, Chief 'Magic' Officer, IBM
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09:15
Main stage
Panel - The Modern CMO: Reimagining the Role for a New Era
Jonathan Ronzio, CMO & Co-founder, Trainual
Allison Snow, CMO
Maria Sweeney, Fractional CMO, The Mom Project
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10:00
Main stage
Hype to Hero: What it takes to be a digital leader in 2025
Tara Corey, SVP of Marketing, Optimizely
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10:30
Main stage
Hyper-personalization at scale: The AI & automation advantage
Wilma Chan, CMO, IntouchCX
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11:00
Networking & exhibition
Coffee break & networking
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11:30
Main stage
AEO for the CMO: An Actionable Maturity Model
Guy Yalif, Chief Evangelist, Webflow
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12:00
Main stage
Roundtables - CMO pulse: Priorities, pivots & possibilities
Patty Wind, VP of Services, ARInsights
Dan Lake, VP of Growth, ARInsights
Howard Kogan, CEO, ARInsights
Monica Gauba, Founder & CEO, SureRev
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13:00
Networking & exhibition
Lunch break & networking
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14:00
Main stage
Personal brand as a growth channel: Why CMOs should think like creators
Jenny Huang, Director, B2B Brand Marketing, Gannett | USA TODAY NETWORK
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14:30
Main stage
Beyond campaigns: Aligning marketing and CX for measurable impact
Wayne Simmons, CMO - Global Customer Excellence Lead, Pfizer
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15:00
Networking & exhibition
Coffee break & networking
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15:30
Main stage
Panel - From metrics to meaning: Executive alignment on marketing's impact
Maria Cornett Bertram, CPO, Janes
Mark Rosenthal, CRO, Kastle Systems
Lauren Andrasco, VP, Marketing Operations & Performance Management, OutSystems
Christian Renaud, Chief Analyst
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16:45
Main stage
Chairperson closing remarks
David Reich, Chief 'Magic' Officer, IBM
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17:00
Networking & exhibition
Happy hour hosted by Webflow
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Secure your invite

for the summit

Request your invite to join this exclusive, invite-only gathering and take advantage of an unrivaled networking and learning opportunity:

- Connect with fellow C-suite marketing leaders to exchange bold strategies on brand building, scaling with AI, and expanding your influence at the highest level.

- Unlock critical insights into AI and automation so you can evolve your role as CMO to drive the future of marketing leadership.

- Lead with purpose by mastering performance-driven measurement and trust-based growth strategies that deliver scalable growth and long-term success.

Boston
August 21, 2025

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