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Event starts in:
83

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16

: hours :

3

minutes

41

left to secure your seat

August 21, 2025
The Westin Copley Place
10 Huntington Avenue
Boston

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What's on
August 21
August 21
August 21
08:30
Networking & exhibition
Registration and networking breakfast
09:15
Main stage
Chairperson opening remarks
09:30
Main stage
Repositioning for impact: Lessons in modern rebranding
Rebeca Vargas, CMO, Girl Scouts of the USA
10:00
Main stage
Effectively leveraging AI to "do more with less"
Alex Atzberger, CEO, Optimizely
10:30
Main stage
Personal brand as a growth channel: Why CMOs should think like creators
Bonnie Habyan, CMO, X-Caliber
11:00
Networking & exhibition
Coffee break & networking
11:30
Main stage
Fireside chat - From metrics to meaning: Executive alignment on marketing's impact
Dan Faulkner, CEO, SmartBear
12:15
Main stage
Roundtables - CMO pulse: Priorities, pivots & possibilities
Benny Bridger, Head of Marketing, Walnut
13:00
Networking & exhibition
Lunch break & networking
14:00
Main stage
Panel - What even really is a modern CMO? “CMO” Is not a job - It’s a catch-all.
Jonathan Ronzio, CMO & Co-founder, Trainual
Allison Snow, CMO, Streampoint Solutions
David Malloy, VP of Enterprise Marketing & Creative Technology, The Estée Lauder Companies Inc.
14:45
Main stage
Interactive session - Now hiring: Designing the CMO role of tomorrow
15:15
Networking & exhibition
Coffee break & networking
15:45
Main stage
Marketing in the age of trust, data, and purpose
Bruno Trimouille, CMO, Litera Microsystems
16:15
Main stage
From the lab to market: Building trust in science through branding
Wayne Simmons, CMO - Global Customer Excellence Lead, Pfizer
16:45
Main stage
Chairperson closing remarks
17:00
Networking & exhibition
Happy hour hosted by Chief Marketing Officer Alliance
18:00
Networking & exhibition
Marketing leaders dinner

Secure your invite

for the summit

Request your invite to join this exclusive, invite-only gathering and take advantage of an unrivaled networking and learning opportunity:

- Connect with fellow C-suite marketing leaders to exchange bold strategies on brand building, scaling with AI, and expanding your influence at the highest level.

- Unlock critical insights into AI and automation so you can evolve your role as CMO to drive the future of marketing leadership.

- Lead with purpose by mastering performance-driven measurement and trust-based growth strategies that deliver scalable growth and long-term success.

Boston
August 21, 2025

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