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Sushovan
Saha
Head of Marketing
Attentive.ai
Sushovan is an accomplished Marketing Leader with 15+ years of extensive experience in B2B SaaS, GTM Strategies, and Digital Transformation - across industries. At present, he is the Global Head of Marketing at Attentive.ai - directing a cohesive marketing strategy & execution for its B2B SaaS platform 𝗕𝗲𝗮𝗺 𝗔𝗜 for Construction and Landscaping industries, along with leading a team of 15+ super talented marketing professionals. In the past he has directed successful GTM strategies for organisations such as Incedo Inc., HighRadius, Sitecore, Espire Infolabs and others. Highly proficient in Cross-Functional Leadership to execute global demand gen campaigns - significantly contributing to revenue growth, by efficiently managing annual marketing budgets and optimizing marketing channels. Exceptional Educational Background, with an Executive MBA from IIM Calcutta and a B.A. (Hons.) in Journalism & Communications from the University of Delhi, complemented by multiple industry-leading certifications in product marketing, and digital & inbound marketing strategies. Recognized for Marketing and Industry Excellence, with accolades such as: Top 100 Product Marketing Leader, PMA Ambassador 2024, Sitecore Most Valuable Professional 2021, Making a Difference, and Best Lead Champ across Business Functions.
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11 March 2026 15:30 - 16:15
Panel | Leading through uncertainty: The CMO playbook for building teams that adapt fast and stay connected
You can automate workflows and optimize spend, but if your team can’t adapt through uncertainty, you won’t be able to deliver the growth and clarity your role demands. Join us to explore how today’s marketing leaders can guide their teams through constant change with confidence, building environments where people stay aligned, motivated, and high performing even under pressure. You’ll hear how top CMOs are reducing change fatigue, strengthening communication, and designing operating models that balance speed with connection, enabling teams to move together, not just faster. Key takeaways: - How to lead with clarity and empathy to keep teams grounded and focused through ongoing change - Practical strategies to reduce change fatigue while boosting alignment, momentum, and performance - How to build communication rhythms and operating practices that support adaptability without losing connection or creativity - Leadership approaches that strengthen trust, culture, and collaboration in fast-moving, unpredictable environments
11 March 2026 11:15 - 12:00
Networking roundtables: Navigating the CMO landscape
In this session, five unique discussions will take place concurrently, allowing you to find the table that addresses your most pressing challenges or opportunities as a marketing leader. Each table will be facilitated by an industry expert, providing an opportunity to engage in meaningful conversations, share insights, and network with fellow CMOs. Discussion topics will include: - Transforming insights into action: Using analytics for strategic growth - Evolving to ecosystem-led growth and value creation - Sustainable marketing: Growing your brand without breaking the earth - Ego vs. effectiveness: Should CMOs chase awards or recognize real growth comes from a content-first strategy? - Demonstrating marketing ROI: Linking initiatives directly to revenue - Marketing is the new sales - aligning your sales and marketing teams