In this session, four unique discussions will take place concurrently, allowing you to find the table that addresses your most pressing challenges or opportunities as a marketing leader. Each table will be facilitated by an industry expert, providing an opportunity to engage in meaningful conversations, share insights, and network with fellow CMOs. Discussion topics will include: - Winning new generations: Evolving engagement strategies for the modern consumer with Tanner Hanley, - Turning your website into a conversion machine with generative search with Suyog Deshpande, Webless - Measuring marketing impact: Beyond vanity metrics to business outcomes - How to evolve marketing from a cost center to a growth powerhouse