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Event starts in:
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13

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30

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August 21, 2025
The Westin Copley Place
10 Huntington Avenue
Boston

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What's on
Main stage
Networking & exhibition
August 21
August 21
August 21
08:30
Networking & exhibition
Registration and networking breakfast
See the details
09:00
Main stage
Chairperson opening remarks
David Reich, Chief 'Magic' Officer, IBM
See the details
09:15
Main stage
Panel - The Modern CMO: Reimagining the Role for a New Era
Jonathan Ronzio, CMO & Co-founder, Trainual
Allison Snow, CMO
Maria Sweeney, Fractional CMO, The Mom Project
See the details
10:00
Main stage
Hype to Hero: What it takes to be a digital leader in 2025
Tara Corey, SVP of Marketing, Optimizely
See the details
10:30
Main stage
Delivering highly personalized customer experiences across various segments with AI & automation as a key driver
Wilma Chan, CMO, IntouchCX
See the details
11:00
Networking & exhibition
Coffee break & networking
See the details
11:30
Main stage
AEO for the CMO: An Actionable Maturity Model
Guy Yalif, Chief Evangelist, Webflow
See the details
12:00
Main stage
Roundtables - CMO pulse: Priorities, pivots & possibilities
Patty Wind, VP of Services, ARInsights
Dan Lake, VP of Growth, ARInsights
Howard Kogan, CEO, ARInsights
Monica Gauba, Founder & CEO, SureRev
See the details
13:00
Networking & exhibition
Lunch break & networking
See the details
14:00
Main stage
Marketing in the age of trust, data, and purpose
Bruno Trimouille, CMO, Posit PBC
See the details
14:30
Main stage
Beyond campaigns: Aligning marketing and CX for measurable impact
Wayne Simmons, CMO - Global Customer Excellence Lead, Pfizer
See the details
15:00
Networking & exhibition
Coffee break & networking
See the details
15:30
Main stage
Panel - From metrics to meaning: Executive alignment on marketing's impact
Maria Cornett Bertram, CPO, Janes
Mark Rosenthal, CRO, Kastle Systems
Lauren Andrasco, VP, Marketing Operations & Performance Management, OutSystems
Christian Renaud, Global Head, Technology Practice, MarketsandMarkets
See the details
16:15
Main stage
Personal brand as a growth channel: Why CMOs should think like creators
Jenny Huang, Director, B2B Brand Marketing, Gannett | USA TODAY NETWORK
See the details
16:45
Main stage
Chairperson closing remarks
David Reich, Chief 'Magic' Officer, IBM
See the details
17:00
Networking & exhibition
Happy hour hosted by Chief Marketing Officer Alliance
See the details
18:00
Networking & exhibition
Marketing leaders dinner
See the details
What's on
Main stage
Networking & exhibition
August 21
August 21
August 21
08:30
Networking & exhibition
Registration and networking breakfast
See the details
09:00
Main stage
Chairperson opening remarks
David Reich, Chief 'Magic' Officer, IBM
See the details
09:15
Main stage
Panel - The Modern CMO: Reimagining the Role for a New Era
Jonathan Ronzio, CMO & Co-founder, Trainual
Allison Snow, CMO
Maria Sweeney, Fractional CMO, The Mom Project
See the details
10:00
Main stage
Hype to Hero: What it takes to be a digital leader in 2025
Tara Corey, SVP of Marketing, Optimizely
See the details
10:30
Main stage
Delivering highly personalized customer experiences across various segments with AI & automation as a key driver
Wilma Chan, CMO, IntouchCX
See the details
11:00
Networking & exhibition
Coffee break & networking
See the details
11:30
Main stage
AEO for the CMO: An Actionable Maturity Model
Guy Yalif, Chief Evangelist, Webflow
See the details
12:00
Main stage
Roundtables - CMO pulse: Priorities, pivots & possibilities
Patty Wind, VP of Services, ARInsights
Dan Lake, VP of Growth, ARInsights
Howard Kogan, CEO, ARInsights
Monica Gauba, Founder & CEO, SureRev
See the details
13:00
Networking & exhibition
Lunch break & networking
See the details
14:00
Main stage
Marketing in the age of trust, data, and purpose
Bruno Trimouille, CMO, Posit PBC
See the details
14:30
Main stage
Beyond campaigns: Aligning marketing and CX for measurable impact
Wayne Simmons, CMO - Global Customer Excellence Lead, Pfizer
See the details
15:00
Networking & exhibition
Coffee break & networking
See the details
15:30
Main stage
Panel - From metrics to meaning: Executive alignment on marketing's impact
Maria Cornett Bertram, CPO, Janes
Mark Rosenthal, CRO, Kastle Systems
Lauren Andrasco, VP, Marketing Operations & Performance Management, OutSystems
Christian Renaud, Global Head, Technology Practice, MarketsandMarkets
See the details
16:15
Main stage
Personal brand as a growth channel: Why CMOs should think like creators
Jenny Huang, Director, B2B Brand Marketing, Gannett | USA TODAY NETWORK
See the details
16:45
Main stage
Chairperson closing remarks
David Reich, Chief 'Magic' Officer, IBM
See the details
17:00
Networking & exhibition
Happy hour hosted by Chief Marketing Officer Alliance
See the details
18:00
Networking & exhibition
Marketing leaders dinner
See the details
What's on
Main stage
Networking & exhibition
August 21
August 21
August 21
08:30
Networking & exhibition
Registration and networking breakfast
See the details
09:00
Main stage
Chairperson opening remarks
David Reich, Chief 'Magic' Officer, IBM
See the details
09:15
Main stage
Panel - The Modern CMO: Reimagining the Role for a New Era
Jonathan Ronzio, CMO & Co-founder, Trainual
Allison Snow, CMO
Maria Sweeney, Fractional CMO, The Mom Project
See the details
10:00
Main stage
Hype to Hero: What it takes to be a digital leader in 2025
Tara Corey, SVP of Marketing, Optimizely
See the details
10:30
Main stage
Delivering highly personalized customer experiences across various segments with AI & automation as a key driver
Wilma Chan, CMO, IntouchCX
See the details
11:00
Networking & exhibition
Coffee break & networking
See the details
11:30
Main stage
AEO for the CMO: An Actionable Maturity Model
Guy Yalif, Chief Evangelist, Webflow
See the details
12:00
Main stage
Roundtables - CMO pulse: Priorities, pivots & possibilities
Patty Wind, VP of Services, ARInsights
Dan Lake, VP of Growth, ARInsights
Howard Kogan, CEO, ARInsights
Monica Gauba, Founder & CEO, SureRev
See the details
13:00
Networking & exhibition
Lunch break & networking
See the details
14:00
Main stage
Marketing in the age of trust, data, and purpose
Bruno Trimouille, CMO, Posit PBC
See the details
14:30
Main stage
Beyond campaigns: Aligning marketing and CX for measurable impact
Wayne Simmons, CMO - Global Customer Excellence Lead, Pfizer
See the details
15:00
Networking & exhibition
Coffee break & networking
See the details
15:30
Main stage
Panel - From metrics to meaning: Executive alignment on marketing's impact
Maria Cornett Bertram, CPO, Janes
Mark Rosenthal, CRO, Kastle Systems
Lauren Andrasco, VP, Marketing Operations & Performance Management, OutSystems
Christian Renaud, Global Head, Technology Practice, MarketsandMarkets
See the details
16:15
Main stage
Personal brand as a growth channel: Why CMOs should think like creators
Jenny Huang, Director, B2B Brand Marketing, Gannett | USA TODAY NETWORK
See the details
16:45
Main stage
Chairperson closing remarks
David Reich, Chief 'Magic' Officer, IBM
See the details
17:00
Networking & exhibition
Happy hour hosted by Chief Marketing Officer Alliance
See the details
18:00
Networking & exhibition
Marketing leaders dinner
See the details

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