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27

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until the summit

June 25, 2026
Austin Marriott South
4415 South Interstate 35 Frontage Road
Austin

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What's on
Main stage
Exhibition & networking
June 25
June 25
June 25
08:00
Exhibition & networking
Welcome breakfast & registration
See the details
09:00
Main stage
Chairperson opening remarks
Lyssa Myska Zotlen, VP, Marketing, Experience & Operations, Arise
See the details
09:15
Main stage
Attention is the new currency: How marketing leaders earn and keep it
Tim Hines, Author & Keynote Speaker
See the details
09:45
Main stage
Beyond data dĂŠjĂ  vu: Why original insights are the future of content
Addy Graves, Co-Founder & CEO, Cashew
See the details
10:30
Exhibition & networking
Coffee break
See the details
11:00
Main stage
The Convergence of SEO, AEO/GEO and Content: 10 things CMOs should know about AI search
Anirudh Singla, CEO and Co-Founder, Pepper Content
See the details
11:30
Main stage
Stop taking orders, start driving growth: Redefining the CMO as the architect of go-to-market strategy
Patricia Harris, CMO, Blue Yonder
See the details
12:00
Main stage
The best marketing hire I never made: Lessons from letting customers lead
Amber Heffner, Director, Strategic Growth, ParentSquare
See the details
12:30
Exhibition & networking
Lunch
See the details
13:30
Main stage
Networking roundtables: Overcoming the challenges defining today’s CMOs
See the details
14:30
Main stage
Panel | The customer-led CMO: Aligning teams, data, and experience to drive growth
Derek Thomas, CMO, Ryan
Courtney Hood, Head of Field Acquisition Marketing, North America, LinkedIn
Ashlesh Shah, VP, Marketing, Mindr
Jeanette Pineiro, Executive Coach, Novus Global
See the details
15:15
Exhibition & networking
Coffee break
See the details
15:45
Main stage
The funnel is fiction: Building marketing around the real B2B buying journey
Jayson Gehri, VP, Partner & Customer Marketing, Delinea
See the details
16:15
Main stage
The measurement makeover: Bringing brand, reputation, and performance into one strategic view
Kelly Hiller, CMO, Purdue University
See the details
16:45
Main stage
Chairperson's closing remarks
Lyssa Myska Zotlen, VP, Marketing, Experience & Operations, Arise
See the details
17:00
Exhibition & networking
Happy hour sponsored by CMO Alliance
See the details
What's on
Main stage
Exhibition & networking
June 25
June 25
June 25
08:00
Exhibition & networking
Welcome breakfast & registration
See the details
09:00
Main stage
Chairperson opening remarks
Lyssa Myska Zotlen, VP, Marketing, Experience & Operations, Arise
See the details
09:15
Main stage
Attention is the new currency: How marketing leaders earn and keep it
Tim Hines, Author & Keynote Speaker
See the details
09:45
Main stage
Beyond data dĂŠjĂ  vu: Why original insights are the future of content
Addy Graves, Co-Founder & CEO, Cashew
See the details
10:30
Exhibition & networking
Coffee break
See the details
11:00
Main stage
The Convergence of SEO, AEO/GEO and Content: 10 things CMOs should know about AI search
Anirudh Singla, CEO and Co-Founder, Pepper Content
See the details
11:30
Main stage
Stop taking orders, start driving growth: Redefining the CMO as the architect of go-to-market strategy
Patricia Harris, CMO, Blue Yonder
See the details
12:00
Main stage
The best marketing hire I never made: Lessons from letting customers lead
Amber Heffner, Director, Strategic Growth, ParentSquare
See the details
12:30
Exhibition & networking
Lunch
See the details
13:30
Main stage
Networking roundtables: Overcoming the challenges defining today’s CMOs
See the details
14:30
Main stage
Panel | The customer-led CMO: Aligning teams, data, and experience to drive growth
Derek Thomas, CMO, Ryan
Courtney Hood, Head of Field Acquisition Marketing, North America, LinkedIn
Ashlesh Shah, VP, Marketing, Mindr
Jeanette Pineiro, Executive Coach, Novus Global
See the details
15:15
Exhibition & networking
Coffee break
See the details
15:45
Main stage
The funnel is fiction: Building marketing around the real B2B buying journey
Jayson Gehri, VP, Partner & Customer Marketing, Delinea
See the details
16:15
Main stage
The measurement makeover: Bringing brand, reputation, and performance into one strategic view
Kelly Hiller, CMO, Purdue University
See the details
16:45
Main stage
Chairperson's closing remarks
Lyssa Myska Zotlen, VP, Marketing, Experience & Operations, Arise
See the details
17:00
Exhibition & networking
Happy hour sponsored by CMO Alliance
See the details
What's on
Main stage
Exhibition & networking
June 25
June 25
June 25
08:00
Exhibition & networking
Welcome breakfast & registration
See the details
09:00
Main stage
Chairperson opening remarks
Lyssa Myska Zotlen, VP, Marketing, Experience & Operations, Arise
See the details
09:15
Main stage
Attention is the new currency: How marketing leaders earn and keep it
Tim Hines, Author & Keynote Speaker
See the details
09:45
Main stage
Beyond data dĂŠjĂ  vu: Why original insights are the future of content
Addy Graves, Co-Founder & CEO, Cashew
See the details
10:30
Exhibition & networking
Coffee break
See the details
11:00
Main stage
The Convergence of SEO, AEO/GEO and Content: 10 things CMOs should know about AI search
Anirudh Singla, CEO and Co-Founder, Pepper Content
See the details
11:30
Main stage
Stop taking orders, start driving growth: Redefining the CMO as the architect of go-to-market strategy
Patricia Harris, CMO, Blue Yonder
See the details
12:00
Main stage
The best marketing hire I never made: Lessons from letting customers lead
Amber Heffner, Director, Strategic Growth, ParentSquare
See the details
12:30
Exhibition & networking
Lunch
See the details
13:30
Main stage
Networking roundtables: Overcoming the challenges defining today’s CMOs
See the details
14:30
Main stage
Panel | The customer-led CMO: Aligning teams, data, and experience to drive growth
Derek Thomas, CMO, Ryan
Courtney Hood, Head of Field Acquisition Marketing, North America, LinkedIn
Ashlesh Shah, VP, Marketing, Mindr
Jeanette Pineiro, Executive Coach, Novus Global
See the details
15:15
Exhibition & networking
Coffee break
See the details
15:45
Main stage
The funnel is fiction: Building marketing around the real B2B buying journey
Jayson Gehri, VP, Partner & Customer Marketing, Delinea
See the details
16:15
Main stage
The measurement makeover: Bringing brand, reputation, and performance into one strategic view
Kelly Hiller, CMO, Purdue University
See the details
16:45
Main stage
Chairperson's closing remarks
Lyssa Myska Zotlen, VP, Marketing, Experience & Operations, Arise
See the details
17:00
Exhibition & networking
Happy hour sponsored by CMO Alliance
See the details

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