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Event starts in:
18

days :

5

hours :

28

minutes

12

until early bird rates end

October 29, 2025
The Westin Copley Place
10 Huntington Avenue
Boston

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full agenda

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What's on
Marketing Operations | Main stage
Exhibition and networking
Revenue Operations | Main stage
October 29
October 29
October 29
08:00
Exhibition and networking
Networking breakfast & registration
09:00
Marketing Operations | Main stage
Chairperson opening remarks
09:15
Marketing Operations | Main stage
Spring cleaning your stack: A guide to martech optimization
Abby Koble, VP of Global Marketing Operations, Cornerstone OnDemand
09:15
Revenue Operations | Main stage
Orchestrating growth: The role of RevOps in navigating acquisitions
Christina Simpson, Director of Sales Operations, Healthedge
09:45
Marketing Operations | Main stage
Mastering data integrity for optimized campaigns
Julia Moujani, Senior Manager, Marketing Ad Operations, The New York Times
09:45
Revenue Operations | Main stage
From siloed to streamlined: The future of RevOps
10:15
Marketing Operations | Main stage
From cost center to catalyst: Proving the strategic impact of MarOps
10:15
Revenue Operations | Main stage
Rebuilding the GTM engine: Our 6-month journey using AI to drive smarter growth
Colin Rhea, Vice President of Revenue Operations, Aptean
10:45
Exhibition and networking
Coffee break
11:00
Revenue Operations | Main stage
Why and how to implement a segmentation strategy
Paul Ross, VP Global Revenue Operations, Infoblox
11:15
Marketing Operations | Main stage
Wrangling Chaos: Leading Marketing Ops and Tech teams in a World That Won’t Sit Still
Danielle Balestra, Director of Marketing Technology and Operations, Goodwin
11:30
Revenue Operations | Main stage
Turning data into dollars: Unlocking RevOps insights for revenue growth
11:45
Marketing Operations | Main stage
Interactive roundtable discussions - Choose your topic & collaborate
12:30
Exhibition and networking
Lunch break
13:00
Revenue Operations | Main stage
Roundtable: The AI advantage: Revolutionizing revenue operations
13:30
Marketing Operations | Main stage
The AI-powered MarOps team: Enhancing efficiency and impact
Sam Melnick, VP of Product Marketing, Postscript
Cynthia Gumbert, CMO, Litera
13:45
Revenue Operations | Main stage
Scaling success: Best practices for implementing RevOps technology
Mark Dusch, Director of Revenue Operations, Odessa
14:00
Marketing Operations | Main stage
Fireside chat - Effective procurement and evaluation strategies to ensure sustained ROI
Bethany Prettyman, Senior Director of Revenue Marketing Operations, Tenable
14:15
Revenue Operations | Main stage
Mastering revenue forecasting: Predict with confidence and drive growth
Zahra Bukhari, Vice President of Sales Operations, Sentient Jet
14:30
Marketing Operations | Main stage
Logic & magic: The paradox of being a MarOps professional.
Fahad Osman, Global Head of Marketing Strategy and Operations, Coursera
15:00
Exhibition and networking
Coffee break
15:00
Revenue Operations | Main stage
Closing the loop: How RevOps drives customer success and revenue retention
15:30
Marketing Operations | Main stage
Panel - From leads to lifetime value: How to partner MarOps and RevOps to unify the customer journey
Lauren Proctor, Former Director of Digital Strategy & Operations, NielsenIq
15:30
Revenue Operations | Main stage
Beyond the back office: Elevating RevOps as a strategic growth partner
Aidan Nevin, VP GTM Operations and Business Intelligence, Fidelity Investments
16:00
Revenue Operations | Main stage
Panel: Mastering cross-functional collaboration to accelerate revenue growth
Justin Rachwalski, Former Director of Strategy & Operations Retail Sector, Google
Lisa Johnson, Sr. Director Revenue Operations, Partner Sales, Infoblox
16:15
Marketing Operations | Main stage
MarOps as the ABM engine: Powering account-based success
Joanna DeGroot Nichols, Senior Email Marketing Manager, SiriusXM
17:00
Exhibition and networking
Happy hour hosted by CMO Alliance
What's on
Marketing Operations | Main stage
Exhibition and networking
Revenue Operations | Main stage
October 29
October 29
October 29
08:00
Exhibition and networking
Networking breakfast & registration
09:00
Marketing Operations | Main stage
Chairperson opening remarks
09:15
Marketing Operations | Main stage
Spring cleaning your stack: A guide to martech optimization
Abby Koble, VP of Global Marketing Operations, Cornerstone OnDemand
09:15
Revenue Operations | Main stage
Orchestrating growth: The role of RevOps in navigating acquisitions
Christina Simpson, Director of Sales Operations, Healthedge
09:45
Marketing Operations | Main stage
Mastering data integrity for optimized campaigns
Julia Moujani, Senior Manager, Marketing Ad Operations, The New York Times
09:45
Revenue Operations | Main stage
From siloed to streamlined: The future of RevOps
10:15
Marketing Operations | Main stage
From cost center to catalyst: Proving the strategic impact of MarOps
10:15
Revenue Operations | Main stage
Rebuilding the GTM engine: Our 6-month journey using AI to drive smarter growth
Colin Rhea, Vice President of Revenue Operations, Aptean
10:45
Exhibition and networking
Coffee break
11:00
Revenue Operations | Main stage
Why and how to implement a segmentation strategy
Paul Ross, VP Global Revenue Operations, Infoblox
11:15
Marketing Operations | Main stage
Wrangling Chaos: Leading Marketing Ops and Tech teams in a World That Won’t Sit Still
Danielle Balestra, Director of Marketing Technology and Operations, Goodwin
11:30
Revenue Operations | Main stage
Turning data into dollars: Unlocking RevOps insights for revenue growth
11:45
Marketing Operations | Main stage
Interactive roundtable discussions - Choose your topic & collaborate
12:30
Exhibition and networking
Lunch break
13:00
Revenue Operations | Main stage
Roundtable: The AI advantage: Revolutionizing revenue operations
13:30
Marketing Operations | Main stage
The AI-powered MarOps team: Enhancing efficiency and impact
Sam Melnick, VP of Product Marketing, Postscript
Cynthia Gumbert, CMO, Litera
13:45
Revenue Operations | Main stage
Scaling success: Best practices for implementing RevOps technology
Mark Dusch, Director of Revenue Operations, Odessa
14:00
Marketing Operations | Main stage
Fireside chat - Effective procurement and evaluation strategies to ensure sustained ROI
Bethany Prettyman, Senior Director of Revenue Marketing Operations, Tenable
14:15
Revenue Operations | Main stage
Mastering revenue forecasting: Predict with confidence and drive growth
Zahra Bukhari, Vice President of Sales Operations, Sentient Jet
14:30
Marketing Operations | Main stage
Logic & magic: The paradox of being a MarOps professional.
Fahad Osman, Global Head of Marketing Strategy and Operations, Coursera
15:00
Exhibition and networking
Coffee break
15:00
Revenue Operations | Main stage
Closing the loop: How RevOps drives customer success and revenue retention
15:30
Marketing Operations | Main stage
Panel - From leads to lifetime value: How to partner MarOps and RevOps to unify the customer journey
Lauren Proctor, Former Director of Digital Strategy & Operations, NielsenIq
15:30
Revenue Operations | Main stage
Beyond the back office: Elevating RevOps as a strategic growth partner
Aidan Nevin, VP GTM Operations and Business Intelligence, Fidelity Investments
16:00
Revenue Operations | Main stage
Panel: Mastering cross-functional collaboration to accelerate revenue growth
Justin Rachwalski, Former Director of Strategy & Operations Retail Sector, Google
Lisa Johnson, Sr. Director Revenue Operations, Partner Sales, Infoblox
16:15
Marketing Operations | Main stage
MarOps as the ABM engine: Powering account-based success
Joanna DeGroot Nichols, Senior Email Marketing Manager, SiriusXM
17:00
Exhibition and networking
Happy hour hosted by CMO Alliance
What's on
Marketing Operations | Main stage
Exhibition and networking
Revenue Operations | Main stage
October 29
October 29
October 29
08:00
Exhibition and networking
Networking breakfast & registration
09:00
Marketing Operations | Main stage
Chairperson opening remarks
09:15
Marketing Operations | Main stage
Spring cleaning your stack: A guide to martech optimization
Abby Koble, VP of Global Marketing Operations, Cornerstone OnDemand
09:15
Revenue Operations | Main stage
Orchestrating growth: The role of RevOps in navigating acquisitions
Christina Simpson, Director of Sales Operations, Healthedge
09:45
Marketing Operations | Main stage
Mastering data integrity for optimized campaigns
Julia Moujani, Senior Manager, Marketing Ad Operations, The New York Times
09:45
Revenue Operations | Main stage
From siloed to streamlined: The future of RevOps
10:15
Marketing Operations | Main stage
From cost center to catalyst: Proving the strategic impact of MarOps
10:15
Revenue Operations | Main stage
Rebuilding the GTM engine: Our 6-month journey using AI to drive smarter growth
Colin Rhea, Vice President of Revenue Operations, Aptean
10:45
Exhibition and networking
Coffee break
11:00
Revenue Operations | Main stage
Why and how to implement a segmentation strategy
Paul Ross, VP Global Revenue Operations, Infoblox
11:15
Marketing Operations | Main stage
Wrangling Chaos: Leading Marketing Ops and Tech teams in a World That Won’t Sit Still
Danielle Balestra, Director of Marketing Technology and Operations, Goodwin
11:30
Revenue Operations | Main stage
Turning data into dollars: Unlocking RevOps insights for revenue growth
11:45
Marketing Operations | Main stage
Interactive roundtable discussions - Choose your topic & collaborate
12:30
Exhibition and networking
Lunch break
13:00
Revenue Operations | Main stage
Roundtable: The AI advantage: Revolutionizing revenue operations
13:30
Marketing Operations | Main stage
The AI-powered MarOps team: Enhancing efficiency and impact
Sam Melnick, VP of Product Marketing, Postscript
Cynthia Gumbert, CMO, Litera
13:45
Revenue Operations | Main stage
Scaling success: Best practices for implementing RevOps technology
Mark Dusch, Director of Revenue Operations, Odessa
14:00
Marketing Operations | Main stage
Fireside chat - Effective procurement and evaluation strategies to ensure sustained ROI
Bethany Prettyman, Senior Director of Revenue Marketing Operations, Tenable
14:15
Revenue Operations | Main stage
Mastering revenue forecasting: Predict with confidence and drive growth
Zahra Bukhari, Vice President of Sales Operations, Sentient Jet
14:30
Marketing Operations | Main stage
Logic & magic: The paradox of being a MarOps professional.
Fahad Osman, Global Head of Marketing Strategy and Operations, Coursera
15:00
Exhibition and networking
Coffee break
15:00
Revenue Operations | Main stage
Closing the loop: How RevOps drives customer success and revenue retention
15:30
Marketing Operations | Main stage
Panel - From leads to lifetime value: How to partner MarOps and RevOps to unify the customer journey
Lauren Proctor, Former Director of Digital Strategy & Operations, NielsenIq
15:30
Revenue Operations | Main stage
Beyond the back office: Elevating RevOps as a strategic growth partner
Aidan Nevin, VP GTM Operations and Business Intelligence, Fidelity Investments
16:00
Revenue Operations | Main stage
Panel: Mastering cross-functional collaboration to accelerate revenue growth
Justin Rachwalski, Former Director of Strategy & Operations Retail Sector, Google
Lisa Johnson, Sr. Director Revenue Operations, Partner Sales, Infoblox
16:15
Marketing Operations | Main stage
MarOps as the ABM engine: Powering account-based success
Joanna DeGroot Nichols, Senior Email Marketing Manager, SiriusXM
17:00
Exhibition and networking
Happy hour hosted by CMO Alliance

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